I’m reading a fantastic eBook on Micro Marketing and Mico Content that I want to share with you today, written by Greg Verdino. http://www.micromarketingbook.com/
There’s no affiliate link here – just sharing it because I think the content is excellent – and if you have a home or small business (or even a huge corporation for that matter), this information will help you grow your customer base and business if you take action.
I’m a marketing junkie. I love marketing, understanding people, and helping business represent their brand better online.
This book is one of the best books I’ve read on marketing in a long time – and I read a lot of marketing books.
One of the things I like best about Greg’s book is that the marketing model he’s writing about, Micro Marketing, is probably the most affordable way to market big in a very small way, and affordably.
This means that just about anyone can do it, because it is affordable. Effective doesn’t have to mean expensive.
When done correctly – this “micro marketing” strategy can result in very big marketing exposure direct to your target audience.
I realize that may sound contradictory, but when you read his book you’ll understand what I’m saying.
I’m not going to go into all the details here – I just want you to know that regardless of how small your business may be (or how large) you do not have to break the bank or your marketing budget to get BIG results when you follow the Micro Marketing ideas Greg Verdino outlines in his book.
You can learn more about Greg at his blog, http://gregverdino.typepad.com/. He shares some great marketing tips there, as well.
If you own a business, it is my recommendation that you run (not walk) to get a copy of his book. I’m not sure if it’s on Kindle, but if so you may be able to get a copy via download immediately.
I’d love to know what your thoughts are about the book. What you choose to implement, and any results you realize. Please come back and share it with us!
Best,
~Kate
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